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🚀 Case Study: Dominique Akin’s
Transformation from Hairstylist to Paid Speaker
Dominique Akin, a seasoned hairstylist and founder of a cosmetology school, had a bold new vision—she wanted to transition into professional speaking. While she possessed deep industry knowledge and a strong personal brand in the beauty space, she lacked a structured approach to positioning herself as a sought-after speaker and monetizing her expertise.
CLIENT OVERVIEW
THE CHALLENGE
Dominique’s primary struggle was establishing herself in the professional speaking arena. She had a wealth of knowledge but no defined speaker brand, no clear messaging, and no pricing strategy. She needed a comprehensive system that would:
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Position her as an expert in her niche
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Define her signature topics and speaking fees
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Provide a streamlined process for pitching and booking engagements
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Equip her with the branding and marketing tools necessary to attract paid speaking opportunities
hear from our clients...
NaKeitha Ross, The Fearless Female Forum
Time truly flies when you're having fun, and my journey with Christy Staples over the past six years has been nothing short of amazing. I was introduced to Christy through my business coach, Kyra Hardwick, when I was seeking a marketing and branding expert to help launch my latest venture, The Fearless Female Forum.
From the very beginning, Christy became deeply intertwined with my brand, pouring her creativity and passion into every aspect. She designed the logo, developed the website, created social media templates, and provided invaluable support in countless other areas.
Fast forward six years, and together we have successfully branded and marketed two local retreats, five international retreats, organized 36 events, and even published a book. Working with Christy has been an absolute pleasure; she has not only been a fantastic collaborator but also a mentor from whom I’ve learned and grown immensely. I couldn't have asked for a better partner in this journey!
our offerings
GetLaunched! is a premier Personal Brand Consulting Agency dedicated to helping Authors, Speakers, and Coaches turn their expertise into thriving, profitable brands. Our mission is to empower thought leaders to monetize their knowledge, expand their influence, and build impactful businesses through strategic, hands-on support. We specialize in simplifying complex strategies into actionable steps, guiding our clients to confidently launch and scale with purpose.
Consulting + Creative
90-Day Coaching Program Development: Customized coaching program designed to help clients launch or refine their speaking, writing, and coaching businesses.
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CREATIVE
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Brand Identity Development
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Full Website Design/Landing Page
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Electronic Press Kits/Media Kits
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​Launch/Promo Graphics
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eBook/Book Cover Design
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Workbooks, Worksheets, Templates
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Automated Webinars
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Online Course Creation
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Podcast Set Up
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Book Ghostwriting
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Social Media Content Days
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Social Media Launch Plan
SPEAKING TOPICS
Christy speaks powerfully on the topics of Confidence, Visibility, Branding/Marketing, Reinvention, and Monetization—equipping audiences to show up boldly, own their brilliance, and turn their message into money.
How to Launch a Profitable Brand
From stuck to standout—let’s talk how to build brands that sell.
From Idea to Income: Turning Passion Projects into Profit
How to stop sitting on your gifts and start building real revenue through bold action and strategy.
Visibility with Value: How to Show Up Online Without Feeling Fake
Post confidently, build your brand presence, and still stay true to your voice and vibe.
The Power of the Pivot: Reinventing Yourself Without Starting Over
How past experience isn’t wasted—it’s the blueprint for the next breakthrough.
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Confidence is Currency: Why Bold Women Win in Business
Building unshakable self-belief and using it to unlock rooms, revenue, and respect.
LISTEN TO THE PODCAST
The Overdue for a Breakthrough
Are you tired of living life on autopilot? Are you overdue for a breakthrough? This podcast is for people who are tired of procrastinating and letting their fears hold them back from achieving at the highest level. Each episode provides inspiring stories and actionable advice to help listeners take control of their lives and finally accomplish their goals. Whether you're looking to start your own business, get in shape, or just be more organized, this podcast will give you the tools you need to make real progress. Tune in now and become unstoppable!
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